What is sustainable marketing?

Sustainable marketing is a way to promote the ecological aspects of products and services.

Environment and sustainability are getting more and more attention in our society. Nowadays, companies and consumers choose not only on the basis of price and quality, but also on the basis of sustainability.

Consumers feel increasingly responsible for their contribution to a better climate. Companies can respond by producing responsibly and offering environmentally friendly products and services.

Sustainability is not just a delineated product, it is a mindset. A way of looking, thinking, living and doing business.

As a marketing company, Off The Wall Marketing aims to play a proactive and leading role in the use of sustainable and renewable products in advertising and packaging

Why using Off The Wall Marketing.

When you have ‘preserved’ your product or service, it is important to make this known to the consumer, because you want to show that you too are committed to a better world. You like your business to be different from the rest.

Show yourself and communicate your message out through advertising, social media or your actions.

Off The Wall Marketing sees an increasing demand for sustainable products and encourages its customers to make conscious choices.
We are pleased to know that more businesses are moving towards sustainable packaging and signage.

By embracing green economic development, your business can be more competitive, gain market share, and prepare for carbon regulation.
By increasing environmentally sound practices you:

Save money, including savings from reduced waste disposal and energy cost.
Access to contracts with organizations that have sustainable purchasing requirements.
Working towards using 100% reusable, recyclable or compostable packaging by 2025, we have to create environmental awareness now.
Off The Wall Marketing is a strong believer in circular economy by maximising the reusability and minimising waste.

We have the passion and expertise to advise other businesses in becoming more sustainable.